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Things you’ve got to know about me
My marketing journey has been nothing short of a roller coaster. I was a simple 90s kid in India, who became an adman, a digital nomad, and now an entrepreneur.
In my 17+ years of experience, I've researched, written, taught, and learned A LOT about marketing.
I'm currently living in Singapore although my students, clients, and team are spread across 4 continents.
If you need more reason to trust me: I love coffee, and my current obsession is double shot espresso!
Basics of marketing that no one teaches you.
I’ve seen marketing be political, psychological, social, scientific and more often than not - reliant on gut feelings.
But here's what nobody tells you:
To be good at marketing, you have to be a good marketer, everyday.
You need to learn a whole lot more than what's included in your job description. Things about people, processes, trends, and yourself.
My goal is to break down these problems and decode them for all marketers, one workshop at a time!
New Course on Content
Content Assembly Line
Learn how top brands & creators repeatedly produce killer content
For marketers, founders, social media professionals and anyone in the content business!
You need this course if:
- Creating content is the most draining part of your day
- Sympathy likes from friends and colleagues is all the engagement you get
- Creating content for social, doesn't come naturally to you as it does to some people
- You feel your content isn’t helping the brand or business
- You’re embarrassed to let others know you’re behind the content
If you do, it’s time we put your entire content creation process on steroids!Check course details
This course will take you on a journey:
How can I come up with content ideas constantly? >>> I have endless sources of inspiration to come up with ideas
Why are my best ideas falling flat and nobody engages? >>> I know how to craft my ideas so they stand the best chance of doing well
How do I reuse good ideas without sounding repetitive? >>> I repurpose my best ideas effortlessly. Content creation is fun!
Founder & CEO
"I haven’t seen a more complete marketing course than this. This will definitely help build a strong foundation for strategic marketers. Much needed for marketers of this new age."
Ex-Head of Marketing
"Brilliant courses for any marketer. Simple, concise & accessible. Clear strategic principles made relevant with real world examples. No excuses!"
Vice-President of Marketing,
"The best marketing encyclopaedia to help fresh marketers to appreciate wide spectrum of marketing and build solid foundation, and refresh/inspire marketing veterans on certain key concepts."